VP declares "Beatiful Bali Indonesia" symbol of tourism promotion

Denpasar (Antara News) - Vice President M. Jusuf Kalla has ordered the Culture and Tourism Ministry and tour operators to start using "Beautiful Bali Indonesia" as the symbol of tourism promotion.

"Let`s start using "Beautiful Bali Indonesia" as our motto in tourism," the vice president said in a dialog with tour operators here on Thursday.

Kalla pointed out that "Truly Asia", used by Malaysia as the symbol of its tourism promotion is very simple and easy to remember. Thus, the motto of Indonesia`s tourism promotion should be made simpler, easier to remember and more attractive to tourists.

The vice president said the country`s tourism promotion has so far been affected by a lack of fund and unclear theme. Thus, he added that henceforth the theme should be made clearer with the Paradise Island of Bali as the icon.

"Bali is the icon of Beautiful Bali Indonesia," he said, calling on the Culture and Tourism Ministry to start the promotion by making the movies of interesting sites in the country.

In the dialog, the tour operators told the vice president that mass transportation, airport services and travel warnings issued by several countries were the real hindrance to Bali`s tourism industry.

Responding to the complaint about the airport services, Kalla said the most important thing of an airport was its function and Ngurah Rai International Airport in Bali was better than those in Spain and Hawaii.

"The important thing of an airport is its function, not its modernity because tourists don`t want to stay longer at the airport," he said.

The vice president was accompanied by Culture and Tourism Minister Jero Wacik, Minister of State Enterprises Soegiharto, Agriculture Minister Anton Apriantono, National Education Minister Bambang Sudibyo and Bali Governor Dewa Beratha in the dialog. (*)
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